These financial education books are meticulously crafted to cater to the needs of OJK (Otorisasi Jasa Keuangan) and swiftly elevate public readiness for the anticipated surge of new and dynamic digital financial services in 2018. Acknowledging the dual nature of digital financial services – being more inclusive yet accompanied by challenges – the books address the potential risks associated with the proliferation of these services, especially those that have not been thoroughly tested in the OJK sandbox. This initiative is crucial in safeguarding society from potential misuse amidst the evolving financial landscape.
As the authoritative body overseeing financial services, OJK shoulders the responsibility of educating the public to navigate the digital industrial shift. To ease the perceived burden of comprehending complex material, the books are designed as a series, segmented into multiple volumes. This segmented approach aims to facilitate gradual assimilation of the content, allowing individuals to delve into each focus area at their own pace and empowering them to expand their financial knowledge progressively.
Client
Otorisasi Jasa Keuangan (OJK)
Date:
17 June 2020
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Concept
The core challenge of this endeavor lies in the low reading interest prevalent among the Indonesian populace. To combat this, the decision was made to present the educational content in a comic book format, injecting an element of entertainment to captivate readers' attention. Embracing conversational language ensures accessibility across urban and rural demographics, enhancing engagement with the material.
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